By Sheryl Song • October 2021
STOP THE PRESSES!!!!! We are featured on the front page of the Globe and Mail
When Sheryl Song first moved to Canada in her 20s, she didn’t think finding a safe place to live would be a struggle. But when she turned to online marketplaces such as Craigslist, Kijiji and Facebook Groups, she was met with a disheartening situation: unreliable landlords, racist remarks and sexual harassment.
On another occasion, a prospective landlord wouldn’t stop calling to ask her out on a date. As a woman and recent immigrant from China, Ms. Song, now 32, said she felt unsafe. And without a circle of female friends to live with and expensive one bedroom apartments, she felt socially isolated.
In 2019, she met KD Dao, a real estate analyst who had just moved back to Toronto after working in Alberta. She, too, had turned to online marketplaces to find a place to rent, but stopped looking because she felt unsafe.
The pair saw a business opportunity in sparing other women the same struggle. In January, 2020, they founded Ryna, a real estate leasing service that allows individual women to meet each other online and rent shared apartments together. Simplifying the process of finding a roomate.
Ryna works directly with real estate companies – including the Minto Group Inc., BentallGreenOak, Minett Capital and Forum Equity Partners Inc. – to advertise apartment for rent and accept applications from renters. Then, it manages background and credit checks, arranges apartment rental viewings and matches potential female roommates with in-depth questionnaires. Room rentals start at $1,000.
To date, Ryna has matched more than 100 applicants with rooms. Ms. Song and Ms. Dao said they are now receiving about 30 applications a day, with more than 550 people on a wait-list.
Their timing was fortuitous. The pandemic, which hit just months after they started the company, prompted an exodus from downtown apartments as tenants moved in with parents or out to the suburbs. This left many landlords with empty properties. Some began offering incentives such as free parking or a month of free rent.